I have over 20 years of experience in the selling, letting, managing and acquiring residential property across London but primarily around Chelsea, Knightsbridge and Belgravia.

I have also actively sold and acquired a vast array of prime residential property from Eaton Place to Radnor Walk, Jubilee Place, Cheyne Walk to name a few.

Over this time I have established a large number of contacts and expertise which can be invaluable to prospective clients, particularly when deciding on what property to buy or invest in.

My sole focus is endeavouring to provide the highest levels of care to each and every one of my clients sometimes in challenging market conditions!

Please have a read through what my clients have to say below...















Sarah Humberstone

November 2017

William Morris has acted as my letting agent since 2009 for a 3 bedroomed house in Chelsea. William has always been incredibly helpful finding high quality tenants who look after the house well and pay their rent on time. As I live some distance from London I have hugely appreciated William’s assistance dealing with any issues, which are promptly resolved in the most practical and economic way. However, where his service is outstanding is his efficiency when there is a change of tenant. In 8 years I have only had 3/4 days without rent for the property. He acts as agent for a number of properties in the same street and surrounding area and is well qualified to advise in terms of comparables what might be achievable in rent. There are always a good number coming to view the property and he always looks for the best return for his client. New tenants are quickly signed up and the paperwork completed efficiently; if there are any potential issues then William is quick to spot these and seek the advice of a solicitor to avoid problems in the future. William has an engaging professional manner and I gather he has a number of long-standing clients in addition to myself.

Mr Dui Bunyapana 

July 2016


"We have worked with Will in many capacities. It all started out with us looking for a short term let while our new home was being refurbished. Will found us a very comfortable flat on Sloane Street within a couple of days and made sure that it was quickly and adequately furnished for our use - very efficient. 

Our relationship evolved to Will looking out for investment opportunities in central London and also as a letting agent for a flat that we were already letting out. Will’s management style is very personable while being non-intrusive, very confidence inspiring. I would not hesitate to highly recommend Will’s services to anyone interested in property in London, be it for residential or investment purposes."


Mr Miles Newman 

March 2016


"We used William to manage the letting of our house in Chelsea and relied on them for everything since we live in Scotland. Will maintained excellent communication with me and my secretary. He promptly and efficiently dealt with the maintenance of the property and the requirements and enquiries of the tenant as well as the renegotiations for lease extensions. When the time came to sell the property he made the whole process very easy for us.We wholeheartily recommend him."


Steve Stearns 

August 2014 


"Will was fantastic throughout the entire process of buying my property. Because of his deep market knowledge he quickly targeted the best locations to focus the search. Once we found the property, Will's valuation advice enabled me to negotiate a great purchase price. After the offer was accepted his tenacity in chasing solicitors, bank, and vendor was invaluable in getting my purchase to completion. I was pleased in every aspect of working with Will and highly recommend him to anyone seeking a buyer’s agent."


Jan May

April 2014


"I have been dealing with William Morris for the past 9 years and he has consistently performed to the highest standards of professionalism. He handled several high value property transactions for me and has always delivered. I would have no hesitation in recommending his services to anyone looking to buy or sell in Central London."


Jim Clay

July 2013


"Our business is providing high quality innovative design in architecture and Interiors, which enhance the quality of the living environment.

William Morris provides the most efficient and sophisticated approach to clients and tenants. His personal style and warm personality fits perfectly with the profile we like to offer to our clients.

We have known William for some 10 years and he has never failed to succeed to the highest professional standards.

He has a large portfolio of high-end clients ensuring full rentals throughout the year – his quality and suitability checks are thorough and totally reliable.

We look forward to many more years working together."


George Fenton 

July 2014

“I found William Morris very clear and helpful, offering a value premium service to me both when selling a Chelsea property and when I looked to acquire. William will be a very good choice of agent for anyone, being extremely knowledgeable and hands on in the London market and bringing a pleasant energy to the work. He is also extremely civilised in his manner and recognises his professional role is quietly but expertly to advise and execute”

Ben Hornett

May 2013

“He got my flat let in Wandsworth with such short notice and managed to achieve more than the asking price! He was great to deal with, and took all of the aggravation away that I used to have with many other agents!”

Jake Morton

May 2012


“I should very much like to express my appreciation for the services my wife and I have received from the personal attendance on us by William Morris.

We recently searched for an apartment for a short-term let while contractors were working in our own apartment. Mr Morris located an ideal option for us, particularly well-sited and well appointed. He interpreted our requirements in this with particular perspicacity, a compliment to his professional abilities and attributes. We could not have been more appropriately provided, indeed the interval constituted a virtual holiday. 

Throughout, his arrangement and prosecution of the logistics of our let, financial, practical and social (through him we became friends with the landlords,) were outstanding as they were unexpected.

May I inform you that you have here an exceptional young man who is a credit and a virtual one-man public relations exercise in service of the company. I am pleased to contact you in order to bring my appreciation to your notice and to thus recommend him for his thorough and most cordial performance with his (and thus, your,) clientele and shall readily advise his services to all whom I observe to be in search of a central London apartment.”

Caroline Carron

April 2012

“Selling and moving is one of the most stressfull times in a life. Even worse when one is not there, in the same country and without knowledge of the market, the way things go.
We first contacted William Morris eight years ago in view of selling the property and moving my mother close to us. That first contact was such that this year when at long last we did decide to get going without hesitation we went back to William.
He took over very professionally with a human side : as if it was his mother whom he was selling for.
Coping with all kinds of problems, phoning to give us an update, smoothing out relations with the buyer, putting us in contact with very efficient workmen and lawyers etc.And selling the place in a short time.
I will recomend him to anyone who is looking to sell or buy in central London"